Training Topics
Lights. Communications. Action: How to Tell
Your Organization's Story.
In 90 minutes, we will teach you how to examine your organization's brand identity, reach the people you need, evaluate your communications programs, and put an action plan in place to get the results you want.
You'll Learn How to:
- Conduct a communications and marketing audit
- Evaluate your mission, vision, organizational messages, and overall image
- Assess organizational strengths, weaknesses, and areas for improvement
- Identify and analyze priority audiences
- Create and integrate key messages
- Set communications guidelines organization-wide
You'll Receive:
- Copy of PowerPoint Presentation
- Worksheets
- Relevant articles
Who Should Attend:
Senior staff members in the communications, marketing, fundraising,
promotions, partnership development, or community outreach areas.
Presenter:
Brooks Kenny, Principal, Promoting Public Causes, Inc.™
Equipment Needs – All You’ll Need
All ”Doing Good Workshops™ work on virtually any computer with any Internet connection.” Have a speakerphone and a projector and your colleagues can participate, too.
Want More?
“The presentation, materials, and content of this webinar are the intellectual property of PPC, Inc. and are provided for the use of paying customers and their representative organizations. Any duplication or rebroadcast of this webinar or its content without the expressed written consent of PPC is strictly prohibited.”
Our relationship can continue even after the online workshop ends. If you would like additional trainings that are specifically customized for your organization, check out Doing Good Workshops™ In-Person for other topic areas. Or, please contact us at info@publiccauses.com to explore your interests.
Plan it, Tell It, Sell It: Marketing Step-by-Step. top
In 90 minutes, we will teach you how to map out the right marketing plan for your organization; spell out tactics that influence key audiences including media; and reach out to partners on creative relationships from cause marketing to other tie-ins.
You'll Learn How to:
- Develop an effective marketing plan
- Communicate your priorities though appropriate venues, including the media
- Create cause-marketing activities
- Write a sponsor proposal
- Reach corporate partners
You'll Receive:
- Copy of PowerPoint Presentation
- Worksheets
- Relevant articles
Who Should Attend
Senior staff members in the communications, marketing, fundraising, promotions, partnership development, or community outreach areas.
Presenter
Brooks Kenny, Principal, Promoting Public Causes, Inc.™
Equipment Needs – All You'll Need
All “Doing Good Workshops™ work on virtually any computer with any Internet connection.” Have a speakerphone and a projector and your colleagues can participate, too.
Want More?
“The presentation, materials, and content of this webinar are the intellectual property of PPC, Inc. and are provided for the use of paying customers and their representative organizations. Any duplication or rebroadcast of this webinar or its content without the expressed written consent of PPC is strictly prohibited.”
Our relationship can continue even after the online workshop ends. If you would like additional trainings that are specifically customized for your organization, check out Doing Good Workshops™ In-Person for other topic areas. Or, please contact us at info@publiccauses.com to explore your interests.
Full webinar schedule will be available soon. Please check back, or email us to be notified with future details.
Back to DOING GOOD WORKSHOPS™ ONLINE
Also see TRAINING TOPICS, 2007 SCHEDULE, and WHAT'S A WEBINAR
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