Nonprofit and Government Projects - Promoting Public Causes

We provided a seminar to area nonprofit organizations on behalf of The Washington Redskins Charitable Foundation. Participants were recipients of the organization’s Yards for Youth program – a campaign that matches contributions to offensive yardage gained by the team.
We were hired by Fairfax Futures to develop an integrated marketing communications plan for the organization that focused on reaching the business community. Following the development of the plan, we provided coaching and support to the organization’s leadership.
For the National Family Caregivers Association, we created the concept, plan, and messaging for the organization’s first-ever cause marketing campaign that resulted in new revenue and corporate partners for the organization.
PPC was hired by the World Health Organization/Pan-American Health Organization to develop Mexico’s first-ever cause marketing campaign called De Corazón A De Corazón (Heart to Heart).
For the Hispanic Business College Fund, PPC conducted communications and fundraising audits, revised promotional materials, and put in place a cause marketing strategy.
PPC prepared a comprehensive business plan for KaBOOM!, a national nonprofit whose mission is to create safe places for children to play.
To help reposition one of the largest hospice organizations in the Northeast, PPC conducted a comprehensive marketing communications audit for Capital Hospice and implemented an internal and external launch of a new brand identity for the organization.
For the National Institutes of Health Library, PPC conducted a communications training and a workshop on successful strategies for building a strategic plan.